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ABI Week 2020

Action for Brain Injury Week 2020

This year Action for Brain Injury Week took place from 28the September to the 4th October, focused on Memory loss: A campaign to remember which aimed to raise awareness of the ways in which memory problems can affect brain injury survivors and their families. It explored the impact of memory on relationships, recovery and returning to work.

Collaborative Art Project

At Headway Norfolk and Waveney, we decided to take part in a collaborative art project, clients and carers were given a square canvas and asked to express how their brain injury had affected their memory. Many people chose to present a memory from before their injury, others decided to show an abstract memory or even words on how they feel. We are extremely excited on how it is coming together and are looking forward to presenting the piece outside St Peter Mancroft Church in late October (dates will be confirmed soon).


Memory Strategies

As part of ABI week, King’s Lynn Occupational Therapist Mike created a video around managing memory loss and strategies to help cope, we think it is great! Click below to watch the video in full and let us know what you think in the comments section.

Click here for Mike's Memory Strategy video!

Headway UK Survey

Memory loss is one of the most commonly experienced effects of brain injury and can have a profound impact on the lives of survivors and their loved ones. In the last year, memory was one of the most prevalent issues callers mentioned when ringing the Headway Helpline.

A study released by Headway UK as part of Action for Brain Injury Week 2020 found that the issue of memory loss is widely misunderstood, with more than 2,000 respondents labelling their experiences as frustrating, confusing, devastating and debilitating.

Study findings

  • 70% of brain injury survivors struggle to recall personal memories, such as their wedding or the birth of their child.
  • 65% of brain injury survivors feel that their personal relationships have been affected as a result of their memory problems.
  • 85% of brain injury survivors feel that memory problems have a negative impact on their life.
  • 72% of brain injury survivors feel that the people in their life don't understand their memory problems.
  • 71% of brain injury survivors feel unfairly judged or treated as a result of their memory problems.
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